13 Off Page SEO Techniques To Help Boost Rankings

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What is Off Page SEO?

Off-page SEO Optimization includes practices or actions taken off-site to impact SERP rankings. Or simply described by SEMRush, Off-page SEO put tactics applied outside of a website to improve its rankings. It’s the opposite of On page SEO which put tactics applied inside of a website to improve its rankings. i.e. internal linking, image optimization, speed etc. 


Optimizing off-site rankings factors involves improving search engine and user perception of a site’s popularity, trustworthiness, relevance, and authority. Accomplished by working & linking with other reputable sites, peoples, pages, etc building a relationship where promote, vouch or approve your piece of content, advice & asset.  


When it comes to off-page SEO backlinks are one of the most important ranking factors. Building backlinks requires a strategy that weighs Quality over Quantity. A website can have thousands of backlinks but are those links from credible websites?

If the links are not credible websites and are spammy then that would have an adverse effect on SEO Ranking. Your website will also be counted as spammy when relate to spammy websites. reminds me of a famous quote that said, a man is known by the company he keeps. If link with a spammy website, you will also be known as spammy. Whereas, if link with a credible and authoritative website, you will be counted as authoritative and credible. 

Off Page SEO Techniques

  1. Classified Ads Submission
  2. Directory Submission
  3. Social Bookmarking
  4. Links Building
  5. Blogs & Forum Posting
  6. Video 
  7. Social Media
  8. Article Submission
  9. Forum Submission
  10. Comment Posting
  11. RSS Submission
  12. Social Bookmarking
  13. Press Release Submission

Other Off Page SEO Techniques

Off Page Seo

About the Author

Zabi Niazi - Director of Search Marketing SEM and SEO

Hands-on execution & Revenue-focused digital marketer with expertise in Design & Operations centered around people, processes & technology engineering a Demand-Gen Engine capable of delivering innovative experiences that tell the brand story and map to the buyer's journey generating awareness, acquisition, retention, and advocacy.