What is Organic Search
Organic search results refer to unpaid search engine rankings (known as natural or organic).
On a typical Google SERP, the first three results are promoted, meaning advertisers bid and paid for. Ads with no “Ad” sign mean the result is organic.
Getting on page one paid search is easy whereas to achieve similar results on organic or SEO, is time-consuming, requires a huge amount of research, and produces unique quality content.
I personally think Paid ads can get us 1st-page search results fast, and easily, and is the short term whereas thinking organic is long-term traffic and difficult to obtain.