Google Ads, SEM, SEO and PPC Consultant

Affordable and Effective Google Ads and SEO Services for Growing Businesses in the USA and Worldwide

Zabi Niazi - Search Marketing SEM and SEO ConsultantZabi Niazi is a San Francisco based Digital Marketing consultant with 15+ years of experience specializing in Google Ads, SEM, SEO and PPC helping businesses of all sizes efficiently boost online presence, traffic, leads, and sales by Making Your business ads Appear in Google Search Results Every time Users Search for What you Offer.

With expertise across a diverse range of B2B and B2C industries, Zabi can help you with both the setup and ongoing management of ROI-driven, multi-touch, full-funnel, measurable campaigns that nurture prospects across the buyer’s journey, generating pipeline opportunities and revenue growth at scale in highly competitive, global and fast-paced markets.

What sets Zabi apart or unique from other vendors is its results-oriented approach, deep understanding of the latest Search Marketing strategies, tactics, and trends and proven ability to build and manage high-performing teams and design leads-gen systems that scale, repeat, and are predictable.

Google Ads (Adwords) SEM, SEO and PPC Consultant

Every business is unique and needs a customized digital marketing strategy that fits its goals and budget. At Zabi Niazi, we offer tailor-made solutions that can help you achieve your business objectives. Whether it’s generating more leads, driving sales, or increasing brand awareness, our team of certified professionals “Google Partners” can work with you to identify the best approach that fits your needs and budget. We use the latest tools and techniques to deliver measurable, data-driven, and ROI-focused results that help you achieve your goals faster.

Bay Area SEM and PPC Consultant

Struggling to achieve your marketing goals in the Bay Area? Zabi, your local SEM expert, can help. Zabi crafts targeted SEM strategies designed to increase brand awareness, drive qualified traffic to your website, and generate leads for your business. With a deep understanding of the Bay Area market, Zabi optimizes campaigns to resonate with your target audience and maximize your return on investment (ROI). Measurable results ensure you see the impact of your SEM efforts, allowing Zabi to constantly refine your strategy for maximum success.

Google Ads Consultant

Searching for a Bay Area PPC consultant who can optimize your pay-per-click campaigns for maximum impact? Zabi offers expert PPC services tailored to businesses in San Francisco and throughout the Bay Area. From keyword research to ad optimization, Zabi ensures your PPC campaigns drive quality traffic and conversions. With a proven track record as a Google Ads consultant near Milpitas, Zabi helps businesses of all sizes achieve their advertising goals efficiently and effectively.

Bay Area PPC Campaigns Consultant

If you're seeking a Bay Area Google Ads consultant to enhance your online advertising strategy, Zabi provides expert guidance and support. Specializing in Google Ads management and optimization, Zabi helps businesses in Milpitas and beyond achieve better visibility and results. Whether you need assistance with campaign setup, keyword targeting, or performance analysis, Zabi's expertise as a local Google Ads consultant near you ensures your ads reach the right audience at the right time, maximizing your return on investment.

SEO Consultant - Small, Medium and Enterprise Business

Whether you’re a bustling startup or a well-established enterprise, navigating the competitive Bay Area online landscape requires a strategic SEO approach. Here at Zabi Niazi, we understand the unique needs of businesses of all sizes and tailor our Bay Area SEO services to maximize your online visibility.

Small Business SEO

As a small business owner, you likely wear many hats. Zabi Niazi simplifies the SEO process, focusing on high-impact local SEO tactics to attract customers in San Francisco neighborhood.

SMB Business SEO

Medium-sized companies often have a more established online presence but may struggle to break through the noise in the Bay Area market. Zabi Niazi utilizes a comprehensive SEO strategy that goes beyond local optimization.

Enterprise SEO

For large enterprises, maintaining a competitive edge in the Bay Area's ever-evolving digital space is crucial. Zabi Niazi offers a data-driven SEO approach that leverages advanced tools and techniques to ensure your website ranks at the top of SERPs.

Why work with Zabi Niazi​

Zabi Niazi is a Search Advertising, SEM, and SEO Consultant with a proven track record executing innovative and engaging search marketing campaigns that nurture prospects across the buyer’s journey since 2009. Zabi’s team crafts customized Search Engine Marketing (SEM), Pay-per-click (PPC) and Google Ads campaigns tailored to your unique business goals, be it increased sales, qualified leads, or enhanced brand awareness.

Zabi doesn’t just run campaigns; he optimizes them for maximum impact. With a proven track record of managing over $25 million in ad spend and maintaining a high +8 Quality Score, Zabi ensures your budget delivers effective results. His data-driven approach guarantees your return on investment (ROI) is maximized.


3 x Google Ads Certified Consultant developing comprehensive SEM and SEO campaigns that ensure business success in the competitive search marketing landscape.

+15 Years of SEM, PPC and SEO Expertise

15+ years of experience helping businesses of all sizes increase online visibility, website traffic, and leads.

Local Bay Area SEO and SEM Consultant

Tailor SEM and SEO Campaign strategy to resonate with local audiences and trends.

Proven Track Record

Proven track record leading cross-functional teams, managing budgets, and executing effective and ROI-driven SEM, SEO, and PPC campaigns, tailored to quarterly sales quotas and targets. 

Trusted Partner for Bay Area Businesses

From SEO consultation to ongoing campaign management, we offer a full spectrum of digital marketing services. Our team of certified professionals is dedicated to helping your business achieve its goals.

Comprehensive Solutions, Expert Support

 From SEO consultation to ongoing campaign management, we offer a full spectrum of digital marketing services. Our team of certified professionals is dedicated to helping your business achieve its goals.

Case Study: Google Ads (Adwords) Consultant Services

BirdEye Achieves 25-40% MoM revenue growth, 99.2% impression share for branded keywords

In one recent case study, Zabi Niazi helped BirdEye, a leading customer experience platform increase their leads and revenue by 30% MoM revenue growth, 99.2% impression share for branded keywords.

Zabi and his team can help you to achieve similar results by:

  • Managing and optimizing your Google Ads campaigns
  • Fixing conversion tracking issues
  • Optimizing ad messaging and creatives
  • Targeting bottom-of-the-funnel keywords
  • Improving Quality Score

Challenge - Higher CPL, Poor CRO and Systems were not synced together

BirdEye, a leading customer experience platform, was struggling to get results from its Google Ads campaigns. They were spending a significant amount of money, but they weren’t seeing the leads or revenue they needed.

Solution - A mix of Google Ad campaigns

BirdEye hired a Google Ads Expert Consultant to manage and optimize Search Marketing campaigns using Google Ads.

  • The Consultant began by fixing conversion tracking issues and setting up online and offline lead conversion data import back to Google Ads. This allowed Google’s AI and ML algorithms to drive leads that were more likely to convert using historical sales data from CRM integration.
  • Improved campaign average quality score by working closely with the client’s web team.
  • The Consultant also optimized ad messaging and creatives.
  • Conducted a thorough industry keywords research to identify bottom-of-the-funnel keywords with the intent to convert,

Results - All new strategic and tactical changes did not effect existing leads flow and volume instead increased beginning first month of partnership

One month being part of BirdEye’s demand generation team and implementing the changes, BirdEye saw a 30% increase in leads volume at a reduced -25% CPL cost. The following month BirdEye saw another boost in lead volume. Now that the sales team processed the previous month’s lead, the team was excited to find the revenue also increased by 30% consistent with a 30% Lead volume boost.

Reviewing Google Ads account campaigns and implementing the changes helped deliver the results BirdEye was seeking within the first month of the partnership.

In addition to the significant growth in leads and revenue, the Consultant was also able to achieve a 99.2% impression share for BirdEye’s branded keywords. This means that when people searched for BirdEye’s brand name, BirdEye’s ads were shown in 99.2% of the search results.

BirdEye experienced a consistent average growth of 25% – 40% month over month working with the Google Ads Expert Consultant team at

Strategies and Tactics

Google Ads Expert Consultants at used a variety of up-to-date SEM and SEO techniques to achieve these results, including:

  • Smart bidding: The Consultant used Google’s Smart Bidding strategies to automate the bidding process maximizing conversions.
  • Audience targeting: The Consultant worked with BirdEye’s broad team to identify the Ideal Customer Profile ICP and used Google Ads’ audience targeting features to show BirdEye’s ads to the right people at the right time.
  • Conversion tracking: The Consultant fixed Google Ads’ conversion tracking issues used to track the results of BirdEye’s campaigns.

Conclusion - Did your want your Google Ads efficiently optimized?

By carefully managing and optimizing BirdEye’s Google Ads campaigns, Zabi’s team of Google Ads Expert Consultants was able to achieve significant results in terms of lead generation, revenue growth, and brand control.

Search Marketing Solutions

Industries Served - Google Ads, SEM, SEO and PPC Services

At Zabi Niazi’s Digital Marketing Consultant, we offer a full range of digital marketing services to help businesses of all sizes increase their online visibility, generate leads, and boost revenue. Our services include:

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San Francisco




Foster City

Los Gatos

Menlo Park



Mountain view


Palo Alto

San Carlos

San Jose

San Mateo

Santa Clara


Walnut Creek

Testimonials / Reviews

A true expert optimizing Google Ads search campaigns

June 9, 2024

I’ve been working with Zabi Niazi for a few months now and already see a significant increase in quality website traffic and leads since Zabi’s team took over managing our Google Ads Account from Ads, bids to optimizations and reporting analytics. Zabi is a true expert optimizing Google Ads search campaigns. I highly recommend him to anyone looking to improve leads, Bids, and targeting using Google Ads Platform.

Mark Waugh

Response from Zabi Niazi - Google Ads, SEM, SEO and PPC Consultant

It was great working with you and your team. Thanks for the feedback. Looking forward to working additional projects in the future.

Zabi is one of the most capable SEO and digital marketing experts I have worked with.

October 13, 2023

Zabi is one of the most capable SEO and digital marketing experts I have worked with. He knows how to make an impact. He combines deep domain knowledge and a comprehensive skill set with an analytical mind that stays laser-focused on the business context and creating strong commercial outcomes. Not content to improve digital traffic by modest percentages at the margin, he knows how to deliver factor increases in traffic and improved conversion rates that can generate leaps in sales and revenues. I hold him in high regard.

Bruce Grant

Passionate, and Rеsults-oriеntеd

October 14, 2023

Zabi is valuable asset to any business. Zabi is knowledgeable, passionate, and Rеsults-oriеntеd. I highly recommend him to anyone looking to grow their business through digital marketing.

Claire Jarrett

I Recommend Zabi to any business looking to grow Sales and Revenue

October 14, 2023

Zabi is a strategic thinker and a master of execution. Zabi has a deep understanding of the digital marketing landscape, and he can develop and implement campaigns that deliver results. I highly recommend Zabi to any business looking to grow their business through digital marketing.

Jason McDonald

Found Zabi an Experienced Search Marketing SEM and SEO consultant

October 14, 2023

I first learned about Zabi Niazi searching for SEM and SEO consultant in the Bay Area, San Francisco. It’s more than 2 years working with Zabi and so far I have found him an experienced Search Marketing SEM and SEO consultant who led SEO and SEM campaign strategy, B2B SaaS resulting in boosting site traffic, ROI, and a reduced cost per lead CPL.​

Jason the SEO Guy

SEM expert

October 13, 2023

I have worked closely with Zabi for more than a year in Qualys. He came in as an SEM expert and took the initiative to manage our Webinar program. He was a quick learner and understood demand generation fundamentals well. He is very professional and hardworking and someone you can rely on. I highly recommend Zabi.

Vasundhara Panigrahi

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