Driving Growth for B2B SaaS, eCommerce and Local Businesses
As a Google Ads Certified Digital Marketing Consultant, I help businesses turn digital challenges into sustainable, scalable growth. With over 16 years of hands-on experience, I’ve consistently delivered measurable results for B2B SaaS companies, eCommerce brands, and local businesses, helping them break through growth barriers and achieve their full online potential.
Whether your goal is to generate more leads, improve search visibility, increase conversions, or expand into new markets, I deliver tailored digital marketing solutions aligned with your unique business objectives.
Core Areas of Expertise:
- Performance Marketing and ROI Optimization
- Google Ads Management and PPC Lead Generation
- Technical and Local SEO Strategies
- Brand Growth and Online Visibility
- eCommerce and B2B SaaS Digital Marketing
- Conversion Rate Optimization (CRO)
With expertise across these core areas, I’m dedicated to crafting strategies that drive real business growth and lasting success. Let’s work together to unlock your full online potential and achieve measurable results.
Average Performance Uplifts for New Clients
37%
Boost in Conversions
45%
Reduction in Cost Per Lead (CPL)
$15K
$15K Saved (Spam Clicks)
Digital Marketing Solutions for Growth
With over 16 years of hands-on experience as a digital marketing consultant, I specialize in delivering measurable results across Search Engine Marketing (SEM), Search Engine Optimization (SEO), and Pay-Per-Click (PPC) advertising. My data-driven strategies are designed to accelerate growth, maximize return on investment (ROI), and enhance online visibility. From driving qualified lead generation to securing a sustainable competitive edge, I ensure your digital presence is continuously optimized to deliver real-world business results.
SEO Consultant Services
As an SEO Consultant, I develop strategies to boost organic traffic and search rankings for local businesses to large enterprises. My expertise covers Local SEO, Technical SEO, E-commerce SEO, International SEO, and Enterprise SEO, along with Google Search Central best practices.
SEM Consulting Services
Dominate search results with integrated SEM Services. I combine PPC and SEO to maximize visibility and capture traffic, delivering a strong ROI. My expertise leverages tools like SEMrush for competitive insights, keyword targeting, and conversion optimization. Accelerate your market presence.
PPC Consulting Services
As a PPC Consultant, I create high-converting Google Ads and Bing Ads campaigns. I specialize in targeted ads, meticulous keyword research, and continuous optimization to maximize your ROI and accelerate your sales funnel. Get measurable results and efficient ad spend.
Google Ads Consulting
Maximize Google Ads performance with end-to-end consulting. I offer strategic campaign setup, ongoing optimization, and in-depth audits. My focus: audience targeting, bidding, ad copy testing, and Quality Score optimization to boost conversions and reduce wasted spend.
Google Business Profile
Maximize your digital storefront with Google Business Profile Optimization. I meticulously refine your profile to ensure it’s complete, accurate, and compelling. This includes optimizing information, managing reviews, and leveraging local keywords to boost visibility..
Google Maps Consultant
Dominate local search and drive foot traffic with expert Google Maps Consulting Services. I optimize your presence to ensure your business stands out on Google Maps, directly connecting you with nearby customers ready to act. Enhance your local visibility..
Platforms We Manage
Growth Challenges We Help Resolve
My tailored approach engages customers at every stage of the buyer’s journey, aligning campaigns with your business goals to drive measurable performance and long-term success. Whether it’s reducing wasted ad spend, improving Quality Scores, or implementing advanced bid strategies, I ensure that every dollar of your ad budget works harder to deliver real results.
Performance and ROI Challenges
(Results, scaling, conversions, and profitability)
- Low Conversion Rates
- Not Generating Enough Leads or Sales
- Poor-Quality Leads That Don’t Convert
- Wasting Budget with No Measurable Results
- Declining or Negative ROI from Marketing Efforts
- High Customer Acquisition Costs (CAC)
- Underperforming Ads or Expensive (e.g., Rising Google Ads Costs)
- Website Traffic Isn’t Converting into Customers
- Lack of In-House Expertise or Time to Manage Campaigns
- Difficulty Scaling Campaigns Profitably
- No Insight into What’s Working and What’s Not
- Poor Landing Page Performance / High Bounce Rates
- Poor Mobile Experience or Mobile Conversion Rates
Strategic Direction and Planning
(Lack of structure, outdated methods, or unclear path)
- No Clear Digital Marketing Strategy or Roadmap
- Outdated Marketing Tactics – Need for Fresh, Modern Strategies
- Lack of Personalization or Customer Journey Mapping
- Falling Behind Competitors Who Are More Digitally Savvy
- Ineffective or No A/B Testing / Experimentation Strategy
- Lack of Consistent Reputation or Review Management
- Marketing Compliance & Privacy Concerns (GDPR, CCPA, HIPAA)
Channel Execution Problems
(SEO, ads, social, retargeting, marketing automation)
- Inconsistent or Poor Brand Messaging Across Channels
- Low Organic Traffic or Struggling with SEO
- Email or Social Campaigns Have Low Engagement Rates
- Not Leveraging Retargeting or Remarketing Effectively
- Struggles with Reputation Management or Negative Reviews
- Difficulty Managing Multi-Channel or Omni-channel Campaigns
Technical and Data Issues
(Analytics, data integration, tech stack, content ops)
- Poor Analytics, Tracking, or Attribution (e.g., GA4 Confusion)
- Lack of Consistent Content Strategy or Execution
- Not Maximizing First-Party Data or CRM Integrations
- Tech Stack Overload or Poor Integration Between Tools
Why Hire Zabi Niazi
Discover the key benefits of partnering with us for your search marketing success and unlock your full online potential.
– Expert SEO, SEM and PPC Strategies
– Tailored to Business Goals Organic and Paid Search Campaigns
– Client-First Partnership
– Transparent Reporting
– Continuous Innovation
– Integrated Digital Marketing Campaigns
– Sustainable Growth
– In-Depth Competitor Analysis
– Tangible ROI and Growth
Client Engagement Workflow
Step 1
Initial Discovery
We identify your goals and key needs to scope out a plan that maximizes value and sets onboarding up for success.
Step 2
Onboarding
We align expectations around the agreement, billing, and all essentials to establish a smooth working relationship.
Step 3
Mutual Understanding
Within the first few days, we introduce your team and lay out what to expect in the first 30 days. Define goals and KPSs
Step 4
Impact Check-In
By Week 2, we dig deeper into your long-term digital marketing goals and show you the progress already made.
Step 5
Strategy Workshop
We present your strategic roadmap — where you are, where you want to go, and how we’ll help you get there.
Step 6
Ongoing Strategy
From Day 30 onward, we refine your marketing strategy in 90-day cycles to align with evolving business goals.