SEO Consultant

Boost Organic Growth with an SEO Expert Consultant

Unlock sustainable organic growth with Zabi Niazi, your expert data-driven SEO consultant. With over 15 years of experience, I craft tailored SEO strategies to boost your rankings on major search engines like Google and Bing. Whether you aim for local dominance or global reach, my services—from in-depth technical SEO audits to content optimization—are designed to increase your organic traffic, improve user experience, and maximize your ROI.

Partner with a proven SEO consultant who delivers measurable results and comprehensive consulting services. Transform your website into a lead-generating machine and stand out in today’s competitive digital marketing landscape with expert SEO guidance that drives lasting success.

Expert SEO Consultant Services Includes

Struggling to rank higher in Google search results or overwhelmed by constant algorithm updates? As a professional SEO consultant, I provide strategies that improve online visibility, attract qualified traffic, and increase ROI. My approach is data-driven and aligned with Google Search Essentials, ensuring long-term, measurable growth.

Core SEO Services

  • Advanced Keyword and Search Intent Optimization
    Beyond keywords, I optimize for search intent and long-tail queries. Using tools like Semrush and Ahrefs, I develop topical authority and content strategies that directly match audience demand.
  • Strategic Link Building and Local Authority
    I build high-quality backlinks and craft local SEO campaigns to improve domain authority and strengthen visibility in regional searches.
  • AI-Driven SEO Innovation
    By leveraging approaches like Google AI Overviews, I ensure your SEO strategy adapts to emerging generative search experiences.
  • Competitor Gap & Market Analysis
    Detailed competitor analysis tools and insights help identify gaps so your website can outperform rivals and capture missed opportunities.
  • Industry-Focused Keyword Research
    Tailored keyword research for niche and competitive markets ensures alignment with customer search behavior and intent-driven traffic.

Additional SEO Consultant Services

  • Ongoing SEO Reporting & Analytics
    Data-rich performance dashboards track ranking gains, organic growth, and traffic conversions, using insights from Google Analytics.
  • Conversion Rate Optimization (CRO)
    Optimizing calls-to-action and landing page flow ensures visitors become paying customers while increasing ROI.
  • International & Multilingual SEO
    Strategies include hreflang implementation and multilingual optimization to scale your reach globally.
  • Enterprise SEO Solutions
    Scalable frameworks streamline SEO for brands with complex site structures and multi-market presence.

Technical and Content SEO

  • Premium Content Strategy
    Guided by Google Search Console, I create content that solves problems, boosts engagement, and positions your brand as a leader.
  • Comprehensive Technical SEO Audits
    Technical audits refine site structure, improve Core Web Vitals, and ensure compliance with mobile-first indexing. I also implement schema markup and enhance site security.
  • User Experience (UX) Optimization
    With principles from User Experience Design, I enhance page speed, navigation, and engagement to increase ranking signals and reduce bounce rates.

E-E-A-T and Local SEO

  • Boosting E-E-A-T for Trust
    By implementing E-E-A-T standards, I establish digital authority through quality content, secure hosting (HTTPS), and reputation management.
  • Localized SEO Campaigns
    I optimize Google Business Profiles and create city-specific landing pages to capture high-intent local traffic.

Common SEO Challenges and How a Specialist Consultant Solves Them

Is your website facing SEO obstacles? Even the best struggle with the multifaceted challenges of search engine optimization. As a seasoned SEO Consultant, I apply proven SEO strategies to tackle these key issues, boosting your search engine rankings, traffic, and ROI. Get a comprehensive overview of common challenges and expert solutions to achieve better conversions and sustainable growth on Google.

Varying Search Terms by Market
Challenge
Different regions and countries use distinct search terms and search engines. For example, “pants” in the US vs. “trousers” in the UK, or Google dominance versus Baidu in China and Yandex in Russia.
Solution
I conduct deep, market-specific international SEO and keyword research to tailor content for each market’s unique language and search behavior.
Mobile Optimization and User Experience
Challenge
With Google’s mobile-first indexing, websites that deliver poor mobile experiences risk declining search rankings and higher bounce rates.
Solution
I implement fully responsive mobile-friendly design, optimize page load speeds, and enhance overall user experience to reinforce ranking signals and engagement.
Technical SEO Deficiencies
Challenge
Technical SEO issues such as poor site architecture, broken links, slow Core Web Vitals, or missing structured data can significantly harm search visibility.
Solution
I deliver comprehensive technical SEO audits and fixes, including crawl error resolution, schema markup implementation, XML sitemap optimization, and improvements to site speed and security.
Earning Quality Backlinks
Challenge
High-quality backlinks are a key ranking factor but can be challenging to acquire due to competitiveness and relevance considerations.
Solution
I foster authoritative backlinking strategies through content marketing, guest posting, influencer outreach, and building strong industry relationships.
Slow Website Performance
Challenge
Slow loading pages negatively impact search rankings and user retention.
Solution
I improve site speed by optimizing images, minifying code, leveraging browser caching and CDNs, and implementing modern web technologies like Core Web Vitals best practices.
Language and Geo-Targeting Issues
Challenge
Lack of clear signals can cause search engines to display incorrect regional or language versions of your website.
Solution
I implement proper hreflang tags, geo-targeted URLs, and avoid duplicate content through canonicalization.
Content Quality and Strategy Challenges
Challenge
Thin, duplicated, or irrelevant content fails to satisfy both users and search algorithms, limiting organic visibility and engagement.
Solution
I develop high-quality, fully optimized content tailored to user intent by leveraging thorough keyword research and competitive analysis—ensuring your website answers key questions and ranks prominently.
Keeping Current with Algorithm Updates
Challenge
Frequent Google algorithm changes can unexpectedly impact rankings and traffic.
Solution
I monitor updates daily using tools such as Google Search Console, Search Engine Land, and analytics data, and adjust SEO tactics proactively for sustained performance.
Irrelevant or Poorly Localized Content
Challenge
Poor translation or cultural adaptation reduces local engagement and conversion potential.
Solution
I deliver comprehensive content localization, adapting language, images, offers, and user experience to meet cultural expectations and improve local SEO performance.
Keyword Targeting and Intent Mismatch
Challenge
Targeting the wrong or overly generic keywords that do not align with user intent results in poor traffic quality and low conversions.
Solution
I emphasize targeting relevant long-tail keywords that match specific search intents and buyer journeys to boost qualified traffic.
Poor Website Structure and Navigation
Challenge
Inadequate site architecture confuses users and crawlers, causing indexing issues and poor ranking for important pages.
Solution
I create clear, logical site hierarchies and internal linking structures, improving crawlability and user navigation to maximize SEO impact.
Duplicate Content and Canonicalization Issues
Challenge
Duplicate content confuses search engines and dilutes ranking signals, impacting search visibility.
Solution
I implement canonical tags and manage content duplication with URL normalization and content audits to ensure unique, authoritative pages.

Industry-Specific SEO Expert Strategies

No two industries are alike, and a generic SEO approach simply won’t yield optimal results. That’s why I meticulously craft bespoke, industry-specific SEO strategies precisely aligned with your unique market, specific competitors, and distinct target audience. I combine proven white-hat techniques with deep industry insights to ensure your website not only ranks well but also genuinely connects with your ideal customers. Your business isn’t a one-size-for-all, and neither is my strategic SEO approach.

Home Services

Help plumbers, electricians, HVAC, roofers, and cleaners reach local homeowners via optimized service area pages and emergency keyword targeting.

Retail and E-commerce

Drive physical foot traffic and boost online sales with product page SEO and inventory optimization that improves search rankings for your store’s products.

Automotive Services

Attract local vehicle owners for repairs, maintenance, and sales by implementing highly targeted automotive SEO.

Salons and Spas

Increase bookings and walk-ins through local SEO focused on services offered, stylist profiles, and location-specific promotions.

Restaurants & Hospitality

Boost online reservations, improve online reviews, and maximize local visibility through optimized menus, event listings, and high-quality visual content.

Healthcare & Medical Practices

Attract more patients with optimized local SEO for healthcare, targeting treatments, specialties, and urgent care services for your community.

Real Estate

Generate more listings and quality buyer leads with geo-targeted real estate SEO optimized for specific neighborhoods, property types, and agent profiles.

Legal Services

Improve rankings for competitive legal keywords and build authoritative online profiles for your specific practice areas.

About Zabi Niazi: Certified SEO Consultant

Looking for an SEO consultant who delivers measurable growth and real business impact? Zabi Niazi is a seasoned SEO consultant with over 15 years of experience helping startups, B2B SaaS companies, eCommerce brands, and enterprises strengthen their online presence. His consulting combines technical SEO, data-driven insights, and proven strategies to improve search rankings, increase organic traffic, and drive conversions.

As a certified SEO consultant, Zabi specializes in technical SEO auditskeyword researchon-page optimizationlink building, and content strategy. Every consulting project is guided by transparency, innovation, and measurable results—not shortcuts. Clients benefit from advanced Google Partner certificationSEMrush expertise, Ahrefs power use, and Moz Academy training.

A Personalized Approach to SEO Consulting

Choosing the right SEO consultant is about more than rankings—it’s about finding a partner who understands your business goals. Zabi works closely with clients to create tailored SEO strategies based on market analysis, audience research, and competitive insights.

Whether the objective is brand visibility, lead generation, eCommerce SEO, or improving local search presence, his SEO consulting services deliver strategies aligned with long-term success and ROI.

Commitment to Ethical and Sustainable SEO

Zabi’s philosophy as an SEO consultant centers on white-hat SEO and sustainable growth. By avoiding black-hat SEO techniques, he helps businesses build lasting domain authority and credibility in search.

This approach protects against Google algorithm penalties while ensuring consistent improvements in rankings, trust, and organic growth.

Why Choose a Certified SEO Consultant?

Working with a certified SEO consultant validates expertise and trust. Zabi Niazi holds recognition from industry leaders:

Guarantees and Client Success

Every SEO consulting engagement includes a 30-day satisfaction guarantee. If measurable improvement is not seen within the first month, clients can choose a refund or additional consulting time at no extra charge.

This ensures transparency, accountability, and confidence in working with a results-driven SEO consultant.

SEO Performance Metrics and KPIs to Track

Effective Search Engine Optimization (SEO) requires accurately measuring the right indicators to understand how your organic search efforts impact visibility, engagement, and business goals. As your experienced SEO Consultant, I track essential SEO KPIs across multiple dimensions to provide actionable insights. This comprehensive KPI monitoring ensures your website is optimized for sustainable, measurable growth that directly drives revenue.

KPI’s for Visibility and Reach

These metrics capture how well your website ranks in search engine results pages (SERPs) and how often it appears for relevant queries.

KPIDefinitionWhy It MattersHow to Optimize
Organic ImpressionsTimes your site appears in search results.Shows keyword coverage.Target keywords, fix technical SEO.
Keyword RankingsPositions of your site in SERPs.Higher ranks = more traffic.Improve content, backlinks, speed.
CTR% of impressions that result in clicks.Shows how compelling titles are.Craft engaging meta tags, snippets.
Domain AuthorityPredictive ranking potential.Better DA = better rankings.Earn authoritative backlinks.
Indexed PagesPages indexed by Google.More indexed = more traffic potential.Submit sitemap, fix crawl errors.
Featured SnippetsAppearances in “position zero”.Boosts traffic and authority.Use structured data, concise answers.

KPI’s for Engagement and User Behavior

KPIDefinitionWhy It MattersHow to Optimize
Bounce Rate% leaving after one page.Shows relevance/UX.Improve content, speed, CTAs.
Session DurationAvg time per session.Shows engagement.Make content interactive.
Pages per SessionPages viewed per visit.Shows exploration.Add internal linking.
Scroll DepthHow far users scroll.Shows content appeal.Use visuals, concise text.
Returning Visitors% of repeat visitors.Shows loyalty.Publish fresh content, email nurturing.
Mobile UsabilityGoogle’s mobile score.Critical for rankings.Improve responsive design.

KPI’s for Technical Health and Site Experience

KPIDefinitionWhy It MattersHow to Optimize
Crawl ErrorsIssues blocking crawling.Errors reduce visibility.Fix broken links, 404s.
Page Load SpeedTime to load a page.Faster = better UX, ranking.Compress, cache, optimize code.
Core Web VitalsMetrics of load/stability.Impact ranking & UX.Improve LCP, FID, CLS.
XML SitemapGoogle’s sitemap access.Ensures key pages indexed.Submit & update sitemap.
Robots.txtRules for crawlability.Controls indexing.Configure properly.

KPI’s for Conversion and Business Impact

KPIDefinitionWhy It MattersHow to Optimize
Organic Conversion Rate% completing goals.Direct business value.Optimize CTAs, landing pages.
Goal CompletionsTotal tracked actions.Tracks SEO influence.Use conversion funnels.
Revenue from OrganicSales from SEO traffic.Proves ROI.Target high-intent keywords.
Assisted ConversionsSEO contribution in multi-touch paths.Shows SEO’s broader value.Use attribution models.
New vs ReturningCustomer ratio.Guides acquisition vs retention.Personalized content, retention tactics.

KPI’s for Competitive and Marketing Insights

KPIDefinitionWhy It MattersHow to Optimize
Organic Traffic TrendsTraffic fluctuations.Reveals market shifts.Adjust strategy dynamically.
Keyword DistributionRanking breakdown.Find quick-win keywords.Push mid-ranked terms.
Backlink QualityBacklink profile strength.Boosts authority.Pursue authoritative links.
Content GapKeywords competitors rank for.Uncover missed topics.Create targeted content.
Page Speed ComparisonSite speed vs peers.Faster = preferred.Optimize performance.
Social SignalsShares, likes, comments.Support SEO & visibility.Leverage social campaigns.

SEO KPI Prioritization by Business Type

Business TypeKey SEO KPIsWhy These Matter
eCommerceConversion Rate, Revenue, Session DurationDrives sales & reduces abandonment.
B2B ServicesImpressions, Rankings, ConversionsLead gen & visibility.
PublishersTraffic, Engagement, Pages per SessionBoosts retention & views.
Local BusinessesLocal Rankings, CTR, Mobile UsabilityImproves geo visibility & conversions.

Final Takeaway

A well-rounded SEO program requires measuring KPIs across visibility, engagement, technical health, conversion, and competition. Partnering with an SEO Consultant ensures your KPIs align with business goals and deliver measurable ROI.

SEO Services Checklist

A complete guide to optimizing your website for better rankings, visibility, and conversions.

SEO Consultant Reviews and Testimonials

Overall Customer Satisfaction: 4.95/5 based on 2 reviews.
SEO Strategy That Works
★★★★★
Zabi’s SEO expertise has been invaluable to our website’s performance. Since working with him, we’ve seen a significant increase in organic traffic and a noticeable improvement in our keyword rankings. His strategic approach and attention to detail are truly impressive.
— Emily Carter, Marketing Manager, San Francisco, California
SEO That Drives Revenue
★★★★★
Working with Zabi has significantly boosted our e-commerce store’s organic search performance. His strategies for keyword research, link building, and site structure have led to increased traffic and, most importantly, higher sales. He’s a results-oriented SEO consultant.
— Kevin Baker, E-commerce Director, San Jose, California

SEO Consultant FAQs — Expert Answers

Frequently Asked Questions

What does an SEO Consultant do, and why do I need one?
An SEO Consultant, like myself, Zabi Niazi, specializes in improving a website’s organic visibility in search engine results. I use data-driven strategies to enhance your site’s ranking, drive organic traffic, and achieve long-term growth. You need an SEO Consultant to navigate the complexities of search algorithms and ensure your business is found by its target audience.
What types of SEO services do you offer?
I offer a range of SEO services, including technical SEO audits, keyword optimization, content strategy, local SEO, enterprise SEO, international SEO, and specialized SEO for B2B SaaS and e-commerce businesses.
How do you handle technical SEO?
I address technical barriers affecting rankings, including site architecture, mobile optimization, and Core Web Vitals. These improvements enhance SEO performance and ensure a seamless user experience. Learn more on my Technical SEO Consultant page.
How do you conduct keyword research, and what tools do you use?
I use a proven keyword research process that includes defining your target audience, finding seed keywords, analyzing keyword intent, prioritizing keywords, mapping keywords to content, and monitoring trends. I utilize tools like Google Keyword Planner, SEMrush, and AI tools for advanced insights.
Why should I choose you as my SEO Consultant?
With 15+ years of experience, I provide data-driven SEO strategies that deliver lasting results. My expertise spans technical, local, enterprise, and international SEO, and I specialize in tailored solutions for B2B SaaS and e-commerce businesses. I prioritize your business goals and ensure sustainable growth.